I led the UI/UX design process, including wireframing, prototyping, and finalizing the visual design. I worked to ensure the platform was functional and visually engaging to meet the needs of Army recruiters.
I created a brand system that aligned with the platform's mission, including typography, color palettes, iconography, and imagery. The result is a unified identity that fosters user trust and engagement.
Army recruiters needed an intuitive, visually engaging tool to analyze talent distribution, identify trends, and make informed decisions—without being overwhelmed by technical complexity or data overload.
The challenge was to design a platform that transformed complex recruitment data into clear, actionable insights.
I designed a user interface that prioritizes clarity and easy navigation for recruiters. By focusing on clean layouts, logical flow, and strategically placed interactive elements, the platform enables recruiters to visualize critical insights without feeling overwhelmed.
Every interaction was designed with the end-users in mind to guide them seamlessly through their decision-making process.
Bold, strategic use of color plays a key role in making the data interpretation process effortless and even enjoyable. I utilized a vibrant yet professional palette to categorize information and highlight actionable insights.
The platform features visually striking maps and interactive data visualizations. I designed geographic talent distribution maps and skill-specific charts and graphs that are both aesthetically compelling and easy to understand.
True to its name, the FutureForward platform provides a futuristic, high-tech aesthetic, making the typically drab experience of sifting through data not only easier but also more enjoyable.
If you have any feedback, questions, or pointers, I'm all ears! Feel free to discuss this project or anything else you've seen on this site.