Empowering recruiters with data-driven insights to see tomorrow’s Army workforce, today.
Interactive maps & reports to help Army recruiters visualize their future workforce.
My role was to lead the UI/UX design process, including wireframing, prototyping, and finalizing the visual design. I worked to ensure the platform was highly functional and visually engaging to meet the needs of Army recruiters.
I also developed the visual identity for FutureForce Portfolio, ensuring a cohesive brand that reflects innovation, professionalism, and the forward-thinking mission of Army recruitment. I created a brand system including typography, color palettes, iconography, and imagery that aligns with the platform’s purpose and resonates with its target audience. The result is a unified identity that fosters user trust and engagement.
Army recruiters needed an intuitive, visually engaging tool to analyze talent distribution, identify trends, and make informed decisions—without being overwhelmed by technical complexity or data overload.
The challenge was to design a platform that transformed complex recruitment data into clear, actionable insights.
To simplify complex data for Army recruiters, I designed a user interface that prioritizes clarity and easy navigation. By focusing on clean layouts, logical flow, strategically placed interactive elements, and a lot of empathy, the platform enables recruiters to visualize critical insights with ease. Every interaction was designed to guide recruiters seamlessly through their decision-making process.
Bold, strategic use of color plays a key role in making the data interpretation process effortless and hopefully, even a little fun. I utilized a vibrant yet professional palette to categorize information and highlight actionable insights. Users can quickly identify trends, compare metrics, and focus on what matters without falling asleep on watch.
The platform features visually striking maps and interactive data visualizations. I designed geographic talent distribution maps and skill-specific charts and graphs that are both aesthetically compelling and easy to understand. True to its name, the FutureForce Portfolio platform maps provides a futuristic, high-tech aesthetic, making the typically drab experience of sifting through data not only easier, but also more enjoyable..
If you have any feedback, pointers, suggestions for improvements, etc., I'm all ears! Feel free to discuss this project or anything else you've seen on this site.